Chattanooga developer building first Hyatt Studios hotel in US

Contributed rendering / A proposed $30 million Caption by Hyatt hotel is slated for construction on Chattanooga's Southside early next year.
Contributed rendering / A proposed $30 million Caption by Hyatt hotel is slated for construction on Chattanooga's Southside early next year.


A Chattanooga developer planning to start work early next year on the city's first Hyatt hotel is building another property under the chain's nameplate in Alabama.

Chattanooga's 3H Group broke ground in Mobile on the first Hyatt Studios hotel in the United States this week.

"We're thrilled to embark on this journey with Hyatt to open the first Hyatt Studios hotel and expand our extended-stay presence in this growing community," said 3H Group President and Chief Executive Hiren Desai in a statement.

At Hyatt Studios hotels, rooms will emulate studio apartments offering dedicated space to work, relax or dine, according to the company.

Desai said in an earlier interview a proposed 123-room, $30 million Caption by Hyatt hotel will go in Chattanooga's Southside at 105 W. Main St.

(READ MORE: Hyatt's first Chattanooga hotel gets green light)

That project has already won approval from planners for a fifth level for a rooftop amenity near the key corner of Main and Market streets.

A Hyatt official said the company's entry into upper-midscale lodging, with its first Hyatt Studios hotel in the Americas when it opens in 2025, should boost business.

"The Hyatt Studios brand is positioned to transform the upper-midscale, extended-stay experience for our guests," said Dan Hansen, global head of Hyatt Studios, in a statement.

Desai said the 3H Group's decision to further its long-time collaboration with Hyatt was driven by the hotel company's commitment to understanding the needs of guests, owners and developers.

The new Chattanooga Hyatt is slated to open a year to 18 months after work starts, the developer said. The hotel will hold more than 100 parking spots within the structure, Desai said.

The Caption by Hyatt is the fourth hotel under development or construction in Chattanooga's Southside.

A 92-room, five-level boutique hotel at East Main Street and Mitchell Avenue is slated to start going up next year with an opening in 2025, said developer Stephen Wendell of Charleston, South Carolina-based Mountain Shore Properties, in an interview.

(READ MORE: Southside boutique hotel wins approval)

Also, a developer has revealed plans for a seven-story structure holding both the Home2 Suites and Tru by Hilton hotel brands near the Chattanooga Convention Center on Carter Street. The $33 million, 180-room hotel project would go up at 1201 Carter St., said Sam Patel of Emerge Hospitality Group in an earlier interview.

In addition, construction has started on a La Quinta Inn at Cowart and 13th streets. That hotel will hold 123 rooms, an official said.

Contact Mike Pare at [email protected] or 423-757-6318.


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